Part IV — The Actions · Chapter 20
Dear C-Suite
A direct letter to the people who need to act now. No more faking it.
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Faking-It Gap— signature framework
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Digital War Room
Immediate Actions
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Discussion Questions
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Workbook
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Reference Stack
Vetted agent platforms and LLM tools used throughout the chapter.
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Case studies
How real teams applied this chapter.
Case Study 1· In production
Applying Faking-It Gap
An operator team applies the chapter’s framework end-to-end. Outcome metrics published with the case study.
Read the case study →Case Study 2· In production
Applying Faking-It Gap
An operator team applies the chapter’s framework end-to-end. Outcome metrics published with the case study.
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About Paul Cheek
Paul Cheek is a global expert on AI-driven enterprises and enterprise innovation. He is a Senior Lecturer at the MIT Sloan School of Management and Senior Advisor for Entrepreneurship & Artificial Intelligence at the Martin Trust Center for MIT Entrepreneurship. As founder of the AI-Driven Enterprise Institute and Entonomy, he develops data systems and software that power AI agent-run businesses. A Forbes 30 Under 30 honoree, bestselling author of Disciplined Entrepreneurship: Startup Tactics, and recipient of MIT’s Monosson Prize for impact on entrepreneurship education, Paul has advised and built ventures from seed to scale, with his work featured in The Wall Street Journal, Bloomberg, and Forbes.
Read Paul’s full bio →Work with Paul
AI strategy and AI-Driven Enterprise transformation advisory for C-Suite teams, boards, PE firms, and operating companies. Engagements range from board-level AI literacy workshops to multi-month or year-long AIDE transformation sprints.
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